AdFury

Retail Ad Copy Generation Engine

AdFury pulls the keyword data straight from your retailers, then writes the headlines, sub-headlines, and body copy for every ad. Work that took hours of research now takes minutes.

Start from a campaign

Volt · Hydration Q3 · 48 itemsGenerate Ad Copy
Keywords pulled from Walmart ConnectSynced automatically
  • electrolyte drink mix
  • electrolytes for runners
  • sugar free sports drink
  • hydration packets
AdFury writes the copy
  • Skier holding a Volt electrolyte bottle on a snowy ridge

    Volt

    Electrolytes for focus

    Refreshingly bold flavor.

    Shop now
  • Volt electrolyte bottle beside a stopwatch and dumbbell

    Volt

    Electrolytes that fuel

    Power your performance.

    Shop now
  • Footballer resting on the pitch with a Volt electrolyte bottle

    Volt

    Energizing hydration

    Refreshment you can trust.

    Shop now
Generated ad copy, one item at a time

Headlines, sub-headlines, and body copy written for all 48 items in the campaign, on brand and inside every retailer's limits.

Ad copy written from live keyword data on every retailer you sell on

  • Amazon Ads
  • Instacart
  • Walmart Connect
  • Walmart Marketplace

Better workflow

Make every word count, every time.

Walmart Connect

Synced 2 min ago
Retailer keywordMapped toConv.
electrolyte drink mixVolt · Berry 30 ct7.4%
electrolytes for runnersVolt · Citrus 12 ct5.1%
sugar free sports drinkVolt · 20 oz bottle4.6%
hydration packetsVolt · Variety pack3.8%
No exports, no spreadsheetsCampaigns, brands, and items arrive mapped

Keywords Straight From The Retailer

Connect your accounts and the retailer's own keyword data arrives already mapped to the campaigns, brands, and items it belongs to. No exports, no manual research, no guessing which terms matter.

Try Now
Skier holding a Volt electrolyte bottle on a snowy ridge

Volt

Headline

Electrolytes for focus

Sub-headline

Refreshingly bold flavor.

Shop now

Written from: electrolyte drink mix

  • Headline

    Electrolytes for focus

    22 / 30 characters

  • Sub-headline

    Refreshingly bold flavor.

    25 / 40 characters

  • Body copy

    Sugar-free electrolytes that keep you sharp mile after mile.

    60 / 90 characters

  • Call to action

    Shop now

    Retailer approved

Headlines, Sub-Headlines, And Body Copy

The engine writes the words in the ad. Every headline, sub-headline, body line, and call to action is generated from the terms shoppers actually use on that retailer, then fitted to the placement's character limits.

Try Now
  • Skier holding a Volt electrolyte bottle on a snowy ridge

    Volt

    Electrolytes for focus

    Refreshingly bold flavor.

    Shop now

    Electrolyte Mix, Berry, 30 ct

    electrolyte drink mix

  • Volt electrolyte bottle beside a stopwatch and dumbbell

    Volt

    Electrolytes that fuel

    Power your performance.

    Shop now

    Electrolyte Mix, Citrus, 12 ct

    electrolytes for runners

  • Footballer resting on the pitch with a Volt electrolyte bottle

    Volt

    Energizing hydration

    Refreshment you can trust.

    Shop now

    Electrolyte Hydration, 20 oz

    sugar free sports drink

One brand, three items, three sets of words. Not one brand line stretched across the catalog.

Copy Written Per Item, Not Per Brand

Each product gets ad copy built from the keywords tied to that product, so a berry mix and a citrus mix never share the same generic brand line. More relevant words in front of the shopper, more conversions out of them.

Try Now

Keyword to finished copy

  • By hand6 hrs per item

    Pull keyword exports, read them, brief, write, review

  • With AdFury4 min for 48 items

    Keywords arrive mapped, copy is written and checked

Writing copy for 1,482 items92%

Hours Of Keyword Work Down To Minutes

Understanding the keywords behind a campaign used to take a day of reading exports before a word was written. Retail-specific automation collapses that into minutes, and the creative and production hours behind it come down with it.

Try Now
  • Aged white cheddar on a board with grapes and crackers

    Stone Hollow Creamery

    Sharp aged cheddar flavor

    Crumbly texture you'll love.

    Shop now
  • Athlete reaching for a Psyche Rush can on a gym bench

    Psyche Rush

    Zesty energy boost

    Spicy flavor with great value.

    Shop now
  • Flux cordless drill with battery and charger on a workbench

    Flux

    New power made easy

    Efficient brushless motor.

    Shop now
  • Model applying Aura clear shine lip gloss

    Aura

    Gloss with a plush feel

    Smooth, hydrating formula.

    Shop now
  • Cultured butter spread across two slices of toast

    Stone Hollow Creamery

    Rich, creamy butter

    Made with quality ingredients.

    Shop now
  • Comic-style hero lifting a giant Psyche Rush can

    Psyche Rush

    Electric lemon boost

    Spicy energy that powers up.

    Shop now
  • Illustrated Flux drill and batteries on a holiday backdrop

    Flux

    Power that lasts

    Stay ready for any project.

    Shop now
  • Footballer resting on the pitch with a Volt electrolyte bottle

    Volt

    Energizing hydration

    Refreshment you can trust.

    Shop now
312 copy variants · 48 items · 4 retailers

Multiply Campaigns Across Your Catalog

Because copy is written in minutes, you can run campaigns on individual items instead of one campaign per brand. The bottleneck that kept product-specific advertising out of reach is gone.

Try Now

Copy review

Sharp aged cheddar flavor

Crumbly texture you'll love.

  • Headline within 30 charactersPassed
  • Brand voice: confident, plain-spokenPassed
  • No unsupported health claimsPassed
  • Retailer banned wordsPassed

Checked before the copy reaches a creative or a campaign.

On Brand And Retail Compliant

Every line is generated inside your brand voice, the placement's character limits, and each retailer's content rules, so accurate copy ships without a round of rewrites.

Try Now

Real results

Copywriting made easy, fast, and accurate across your catalog

less time from keyword to finished ad copy

94%

less time from keyword to finished ad copy

more campaigns run at the item level

12x

more campaigns run at the item level

lift in conversion on product-specific copy

39%

lift in conversion on product-specific copy

less creative and production investment per campaign

60%

less creative and production investment per campaign

Try it yourself

How to turn retailer keywords into ad copy that converts

    1

    Connect your retailers

    Link your retailer accounts and their keyword data arrives on its own, already mapped to the campaigns, brands, and products it belongs to.

    2

    Generate the ad copy

    Pick a campaign and the engine writes headlines, sub-headlines, body copy, and calls to action for every item in it, in minutes rather than hours.

    3

    Launch the variants

    Approve the lines you want, push them into creative and campaigns across every placement and retailer, and let performance feed the next round.

A complete solution

Every tool a retail copy team runs on

From the retailer's own keywords to the finished words in the ad, in one engine built for retail.

    Automatic retailer keyword sync

    Keyword data comes straight from each retailer you sell on, refreshed on its own rather than exported by hand.

    Campaign, brand, and item mapping

    Every term arrives attached to the campaign, brand, and product it belongs to, so copy is written against the right context.

    Headline generation

    Headlines written from the terms shoppers actually convert on, sized to the placement they run in.

    Sub-headline and body copy

    The supporting lines that carry the benefit, generated with the same keyword weighting as the headline.

    Calls to action per retailer

    CTA text matched to what each retail media network allows and what its shoppers respond to.

    Item-level copy

    Copy written for a single product rather than a brand line stretched across every item on the shelf.

    Variant sets for testing

    Several headline and sub-headline options per item, ready to run against each other in the same placement.

    Bulk generation across the catalog

    Write copy for thousands of items in one pass instead of briefing them out product by product.

    Brand voice controls

    Tone, vocabulary, and phrasing rules held in your brand profile and applied to every line generated.

    Character limits by placement

    Copy is fitted to the exact limits of each ad size and network, so nothing is truncated at review.

    Claim and compliance checks

    Generated lines are screened against retailer content rules and unsupported claims before they ship.

    Multi-market copy variants

    Regional and language versions of the same ad copy, generated together rather than translated after the fact.

    Seasonal and promotional refresh

    Regenerate copy as demand, seasons, and promotions move, using the terms that are rising right now.

    Performance feedback loop

    Winning headlines feed the next generation, so the copy gets sharper as the campaigns run.

    Approvals and version history

    Every generated line is versioned and reviewable, so you can see what shipped, when, and what it moved.

Retailers

Written the way each retailer's shoppers search

The same product is described differently on every network, because the keywords behind it are different on every network.

    Walmart Connect
    Skier holding a Volt electrolyte bottle on a snowy ridge

    Volt

    Electrolytes for focus

    Refreshingly bold flavor.

    Shop now

    Written from: electrolyte drink mix

    Search terms from your Walmart campaigns become headlines and sub-headlines per item, written to the character limits of every Walmart placement.

    Talk to AdFury
    Amazon Ads
    Aged white cheddar on a board with grapes and crackers

    Stone Hollow Creamery

    Sharp aged cheddar flavor

    Crumbly texture you'll love.

    Shop now

    Written from: aged white cheddar

    Copy generated per ASIN from the terms that convert on Amazon, screened against claim and content rules before a campaign goes live.

    Talk to AdFury
    Instacart
    Athlete reaching for a Psyche Rush can on a gym bench

    Psyche Rush

    Zesty energy boost

    Spicy flavor with great value.

    Shop now

    Written from: spicy energy drink

    Basket-led language for the way Instacart shoppers search, regenerated as promotions and seasonal demand shift week to week.

    Talk to AdFury

Content

Frequently asked questions

Copywriting made easy, fast, and accurate

Best-in-class campaigns at scale, written from the keywords your retailers already hold.

Why AdFury

The AdFury difference

Retail expertise. Purpose-built AI for retail. Operational excellence. Customer accountability.

The Retail AI Brain

Building our AI infrastructure since Oct. 2024. Agentic App. Managed Services. Custom AI workflows. Purpose-built for retail, not adapted from generic AI.

Retail Insiders, Real Results

Built by founders who scaled retail SaaS to exit. Deep expertise in retail media networks and retail product content management. We know the problems.

Knowledge Meets AI Speed

Retail knowledge powered by fine-tuned AI. Adapt faster. Solve better. Evolve precisely. Momentum catapults results. Trust expertise.

Customer Success, Always

Specialists, not generalists. We go deep in retail for focus on growth. Proven founders. Managed services. Dedicated support. We never fail our clients.

Our Values

What drives us forward

Seven principles that decide what we build, how we test it, and who we build it with.

See what each value means in practice
  • See the Future
  • Never Stop Researching
  • Never Stop Testing
  • Be the First
  • Explore Relevancy
  • Bring Everyone Together
  • Inspire Rapid Change

Built by Retail Insiders

Proven founders. Deep retail expertise.

Founded by retail technology entrepreneurs who built and scaled WhyteSpyder to a successful exit, AdFury.ai combines decades of retail and e-commerce expertise with cutting-edge AI architecture. We don't just understand retail — we've built and scaled profitable SaaS solutions and managed services within it.

WhyteSpyder started as a digital shopper agency for Walmart in 2012, became retail ecommerce SaaS in 2019, and sold to Ascential in 2021, where the team went on to scale retail media inside Flywheel Digital. AdFury.ai followed in October 2024.

Founded
Oct. 2024
Headquarters
Rogers, AR
Built for
Retail only
Team
14 insiders
Read Our Story
JS Bull, Co-founder & Chief Executive Officer at AdFury.ai

JS Bull

Co-founder & Chief Executive Officer

LinkedIn
Eric Howerton, Co-founder & Chief Growth Officer at AdFury.ai

Eric Howerton

Co-founder & Chief Growth Officer

LinkedIn